Moin moin,
ich bin Christian.
Ich habe globale Product Launches in der Industrie verantwortet, dann eine Fashion Brand im Social-Impact-Bereich aufgebaut.
Heute unterstütze ich Startups beim Markenaufbau, Storytelling & Digital Branding: vom WHY zum WOW.
Offen für CMO- oder Interim-Rollen.
I'm looking for
Suche Startups mit klarer Idee & Ambition, die ihre Vision zur starken Marke entwickeln wollen. Offen für frühe Phasen & Teams im Wachstum. Bes. spannend: Rollen als Sparringspartner, CMO oder Interim CMO mit echtem Impact.
Branchen: B2B & Ind. (inkl. Chemie), Health & Impact getr. Cons. Brands
I offer
Ich helfe Startups, aus Ideen starke Marken zu machen.
Als Sparringspartner, CMO oder Interim CMO unterstütze ich Euch beim Markenaufbau & Umsetzung, strategisch & hands-on.
Konkret: Business Model, Pitchdeck, Marktforschung, PR/Interviews sowie Digital- & Social Media. Vom WHY zum WOW.
Moin, I’m Christian from Hamburg. I’m a brand builder, startup sparring partner and CMO-type who helps turn strong ideas into real, credible brands. My background combines academia, industry and founding: I did a PhD in branding, led global product launches in an industrial B2B context, and later co-founded a fashion brand in the social-impact space.
What drives me is building clarity: Why does a startup exist, who is it for, and how does it create trust and relevance in the market? I work strategically and hands-on – from business model and positioning to pitch decks, storytelling, PR, digital presence and social media. I’m comfortable in early-stage chaos as well as in scaling phases and enjoy working closely with founders, product and tech teams.
As a team member, I’m structured, empathetic and direct. I value honest discussion, clear decisions and shared ownership. I’m not an agency mindset, but a partner who thinks long-term and takes responsibility. I’m especially interested in s
